No Combustion No Smoke: Exploring an Economic Perspective on Heat Not Burn Devices in the Indian Market

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No Combustion No Smoke: Exploring an Economic Perspective on Heat Not Burn Devices in the Indian Market

Research Report | August 2024

About

The report titled “No Combustion, No Smoke – Exploring an Economic Perspective on Heat Not Burn Devices in the Indian Market” delves into the economic impact of Heat Not Burn (HNB) devices within India’s tobacco sector, emphasizing their potential to enhance export revenue and reduce health risks compared to traditional smoking. It advocates for regulatory reforms to enable the safe integration of HNB products into the market, addressing public health concerns and economic growth simultaneously.

The report advocates for the regulation of HNB devices instead of an outright ban. This regulatory approach should include stringent measures to prevent youth access and counter deceptive marketing practices. By aligning with international standards and focusing on harm reduction, India can potentially stimulate economic growth while safeguarding public health.

Author 

Prof Nilanjan Banik

Professor and Program Director (BA, Economics and Finance), Mahindra University, India. (July 2021-Present). Visiting Consultant at IMPRI Impact and Policy Research Institute, New Delhi. Research Fellow, Hankuk University of Foreign Studies, South Korea (September2019-Present). Visiting Professor, Indian School of Business (April 2024-Present).

Prof. Banik’s works focus on the application of time series econometrics in issues relating to international trade, market structure, and development economics. Besides, time series econometrics his other area of work focuses on the `rules’ part of WTO; especially examining the non-tariff barriers aspect of GATT/WTO agreements.

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